A Medicine seller offering POS machine approached us with the goal of automating their operational processes. Their core focus was on enhancing efficiency across lead management, underwriting, and shipment workflows, ensuring a seamless experience for their team and clients.
The Challenges
The client faced several operational inefficiencies that impacted their workflow:
Manual Lead Tracking: Sales teams struggled with managing leads efficiently, leading to delays in conversions.
Underwriting Compliance Issues: The underwriting process required meticulous compliance checks, which were time-consuming when done manually.
Inefficient Shipment Management: Shipment tracking lacked automation, leading to delays in deliveries and poor communication with clients.
Limited Visibility: There was no centralized reporting system to monitor leads, underwriting, and shipments in real time.
What Evoluz Did
Evoluz implemented a fully automated workflow within Zoho applications to optimize the client’s operations:
- Lead-to-Deal Automation in Zoho CRM – Implemented automated workflows to track leads and manage their progression through the sales pipeline. Configured qualification triggers to convert leads into deals based on predefined criteria.
- Underwriting Workflow Automation – Developed a custom underwriting module in Zoho CRM with automated document verification and approval workflows. Integrated compliance checkpoints to ensure adherence to medicine industry regulations.
- Shipment Process Optimization – Integrated shipment tracking workflows into Zoho CRM to automate dispatch and delivery updates. Implemented automated notifications to provide clients with real-time shipment status updates.
- Real-Time Reporting and Operational Insights – Built custom dashboards in Zoho Analytics to monitor leads, underwriting, and shipment performance. Provided data visualization for improved decision-making and operational efficiency.

The Results
- Efficient Lead Management
- Enhanced Underwriting Accuracy
- Optimized Shipment Process
- Data-Driven Decision-Making
Client Benefits
- Operational Efficiency: Reduced manual effort and improved overall workflow efficiency.
- Regulatory Compliance: Automated underwriting ensured adherence to industry standards.
- Customer Satisfaction: Timely and accurate shipment processes enhanced client trust.
- Insights: Data visualization empowered the client to make informed decisions, optimizing business operations.